REAL Internet Marketing Advice from REAL People

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Thursday, August 27, 2009

Free Internet Marketing Tip 232

Site of the Day

A1Articles.com is one of the more popular and established article directories on the Web. Launched in 2004 and part of an article directory network comprised of 8 sites.

Does your web site qualify as a SPN Site of the Day? Webmaster resource sites can apply via email: sotd@sitepronews.com

App of the Day

Risingware Exp+ Free Edition 2.1.0 (8.1 MB) is a super explorer, providing single access to your desktop and the web through a multi-process web browser, a dual-panel file manager, and utilities. Freeware for Windows XP/Vista.

If you have a Webmaster App that you would like listed on the SPN site, send us an email with details to: wapps@sitepronews.com

Free Internet Marketing Tip 231

10 Tips For Creating
a Brilliant Landing Page
By Joanna Colek (c) 2009
Building a great landing page should be on top of your priority list if you want your website visitors transformed into customers.

While a great looking website can grab the attention of your visitors, a strong landing page will keep them involved and get them to buy your products/services.

Wikipedia defines a landing page as:

The page that appears when a potential customer clicks on an advertisement or a search-engine result link. The page will usually display content that is a logical extension of the advertisement or link, and that is optimized to feature specific keywords or phrases for indexing by search engines.
Wikipedia's definition sums it up nicely but there is certainly more to a great landing page then relevant and keyword rich content. Here are 10 things that you should be looking at when optimizing a landing page:

- Relevant Content

A landing page's content should be directly related to organic search results, PPC campaign, anchor text in inbound links and any other targeted inbound advertising, online and offline. If people don't get what they expect, they will be more likely to leave.

- Multiple Landing Pages

A landing page shouldn't necessarily be your homepage. In many instances a homepage is a good landing page. However, for more targeted traffíc and better results, you want a landing page to be focused on a specific offering and specific call for action. To accomplish this, a given website should have multiple landing pages. Create some deep link landing pages that will focus on a specific proposition and your conversion rate will be higher.

- Focus on Functionality

More and more visitors seem to judge the professionalism and credibility of a site by its design. To satisfy this, many website owners concentrate on the design aspect instead of focusing on its functionality. A well-designed landing page is essentially worthless if the prospect can't accomplish anything. While I wouldn't suggest skimping on the design, it shouldn't be your priority. Focus on the exact steps you want your visitor to take and design a page with that in mind.

- Call To Action

You got visitors to your landing page, now direct them to take action. Make it clear and highly noticeable without overwhelming your audience. Whether it's a sign-up form or a "buy now" button, make it the focus of your page.
- Send a Clear Message

Keep your landing page clean and clutter free so your visitors stay focused on your message. Emphasize the biggest reasons that they should carry out the applicable call to action with larger text, contrasting colors, images. Make it easier for them to scan the content by using lists and getting right to the point.

- Provide Incentive

Bribing your visitors with freebies and samples is a proven method of enticing them to sign up. Provide more than your competition but don't sell yourself short either. Provide a list of reasons why your offering is better and what exactly the visitor can expect. Provide references and testimonials.

- Make Visitors Stay

Avoid sending your visitors to another page unless it is absolutely necessary. That includes any internal navigation as well as external banners. If you eliminate all distractions and limit navigation options, you stand a better chance of keeping your visitors around.

- Simple is Better

Make it easy for your visitors to complete the action you want them to. Less confusion and decision making for your visitor means better conversions rate for your landing page. Don't provide multiple choices and throw in optional extras. Focus on the pitch the page was created for.

- Power of Freebies

Everyone likes free offers. They are hard to resist and can be a powerful conversion tool. Whether a call to action is free or something free is receíved as a result of carrying out a call to action, it certainly doesn't hurt. If your competition charges for something and you provide it for free, you'll win the customer. Remember, just because you make a free offer doesn't mean that it shouldn't be quality.
- Testing

In a recent post "How to Turn Website Visitors into Buyers", I've stressed how important testing is in finding out what your visitors like. Testing various text, call to action forms, layouts will give you a true idea what produces the best results as far as conversion.

Using a tool like Google's Website Optimizer you can easily monitor the conversion rate, bounce rate, and tons of other useful metrics found in most modern day web analytics apps. Using these metrics you can easily figure out which version will be your optimal page, one that maximizes the results.

Creating a successful and effective landing page takes a lot of work but should be the focus for anyone involved with a website. Whether you are a website owner, web designer, web developer or a web marketing specialist you must be aware of the components that comprise a solid landing page. After all this can mean a website's success or failure. 

About The Author
Joanna Colek is the owner of Joanna Ciolek Web Design Studio, based in North Denver, Colorado. She offers affordable, custom and effective web design services to small business owners.

Free Internet Marketing Tip 230

Premium We Have Lift-off!
by Patrick Oborn, VP of Marketing


Joshua, a few weeks ago we released what we call "Premium Sites", a "web-site-in-a-box" site builder that enables you to deploy new web sites that contain XML plug-ins, keyword registries, link exchange, content randomizers, and geographic keyword targeting capability. During the past month we've received a ton of great feedback that has further enabled us to make the product better and easier to use. More details are in the August newsletter below!


Premium Sites Now Available!
After several years of development and a lot of imagination, Commission River has created the ultimate marketing machine: GeoQuote Premium. Powered by the new Premium Site Wizard (pictured here) you can point and click your way to a robust PHP GeoQuote site that will be search engine friendly. We have harnessed many of our search engine optimization techniques and strategies and built them into the new Premium Sites, enabling agents to create content for their new sites without having to know a lick of PHP or HTML.

Each Premium Site comes equipped with a GeoQuote plug-in, Link Management Software, content randomizers, and a keyword registry. We'll show you what keywords you should be working on, and which keywords no other agents are targeting.

To order your Premium Site, visit your back office, mouse over marketing and then click Premium Site. It’s that easy!

URL: http://publisher.commissionriver.com/marketing_premium_plus.php
My Demo Site: http://www.Broadband-Quotes.com
Premium Training Call: Thursday, August 27, 2009 - 9PM Eastern - 404.920.6745 PIN: 393438


Premium Site FAQ
Here is a brief list of answers to commonly asked questions:

1. What does a Premium Site cost?
Ans: A Premium Site retails for $149. This is a one-time site configuration cost. You will ultimately own the site code and you will be able to host the site with any web hosting company that provides PHP5 hosting.

2. How do I pay for a Premium Site?
Ans: At the end of the order form you will be able to pay for the Premium Site in any combination of three ways: 1) by credit card through Google checkout, 2) with River Dollars (more on this later), and 3) using commission savings you have accrued.

3. Do I have to know HTML or PHP to set up a Premium Site?
Ans: No. Each site is configurable using our brand new "Premium Site Wizard". The Wizard is a web interface that will enable you to point and click your way to a fully custom, search engine-ready site complete with link exchange software, content randomization, and keyword suggestions based upon Google and MSN analytics.

4. If I have an old Premium or Platinum Site, can I trade that in for a new Premium Site?
Ans: Yes, any old Premium site, Platinum site, or GeoQuote PLUS site is eligible for a free trade-in. If you have a site that you would like to exchange, please send an email to premium@commissionriver.com with your Name, AgentID, and URL of your old site and we will credit your account with $149 River Dollars upon approval. The trade-in window will expire on October 31, 2009, so if you have a site you'd like to trade in for River Dollars (which can be used to by a new Premium Site) you need to hurry.

5. What is the next Premium Site coming out, and when will it be ready?
Ans: The next Premium Site that is scheduled to be developed is the Cellular Premium Site, which will come with 5 different layouts/colors and feature XML-driven content (such as the 10 most popular cellular phones which will update each week). The estimated release of the Cellular site is November 2009.


Upcoming Live Training Schedule
Commission River is now offering three live phone trainings each and every month. Below is our upcoming training schedule:
  1. August 27 - Premium Site / SEO Training - 6PM Pacific
  2. September 3 - New Agent Orientation - 6PM Pacific
  3. September 10 - Vendor Training - TBA - 6PM Pacific
  4. September 17 - Premium Site / SEO Training - 6PM Pacific
All training calls will be hosted on our regular training line: (404) 920-6745 PIN: 393438


Search Engine Optimization and Strategy Workshop
Mark your calendar for our first In-Person Training Meeting in Ft. Lauderdale, Florida on Saturday, September 26, 2009, from 10 AM to 2 PM. Adam Edwards, Gene Culver, and I will be hosting and speaking. We'll be covering these items and much more:
  • The new Premium Plus sites
  • Search engine optimization strategies
  • Using Premium Sites to help your other sites rise to the top of Google
  • New vendor releases
The event will take place at the
Hilton Garden Inn Ft. Lauderdale / Hollywood Airport
180 SW 18th Ave., Dania Beach, FL 33004


This is NOT an "opportunity meeting" - bring your laptops so that you can work on your new premium site while we teach you. This is a "hands-on" educational workshop.

RSVP Link: http://commissionriver.eventbrite.com

*Note - there is no fee for the event. The only prerequisite is that you own at least one GeoQuote Premium site. We will have hands-on training on how to optimally configure these sites and if you don't own one, well, you get the point.


August Affiliate Spotlight: John Shepler
John Shepler is our featured agent for August. John, hailing from Rockford Illinois, has been an active and productive member of our affiliate community for almost 10 years. During that time John has done a terrific job of keeping a pulse on which products are hot and staying ahead of the "curve". In 2003 John refocused his efforts on Telarus (commercial telecom), creating a series of T1, DS3, Ethernet, and MPLS sites that generated leads that have been closed by Telarus' group of full-time agents. That consistent effort over the years has made John one of our most successful agents in terms of residual monthly earnings. John has also taken advantage of the new Premium Site and is building an empire of commercial telecom-focused web sites in addition to the group he's already created (ex: http://www.t1rex.com and http://www.megatrunks.com). Congratulations John - keep up the great work!


Conclusion
With sales on the rise, new Premium sites now LIVE, and with our monthly batch of three training calls for your enlightenment, we are now on our way to the top. There is not a day that goes by that we are not improving the Commission River program. We expect many more people will begin to enjoy the fruits of success as they educate themselves and leverage the tools and products that we have provided. Will you be one of them $PERS_NAME? The future is yours - we'll help you get there.

As always, please feel free to tell us what you think, tell us what products you would like to see, and tell us how we can improve. We're here to serve you and to help you achieve the financial independence you deserve.

Happy Selling!


Patrick Oborn, VP of Marketing
Commission River Corporation (a BayHill Capital Company)
www.CommissionRiver.com
www.BayHillCapital.com
OTC:BB BYHL


Need Help? - Want to get active but don't know how? Give Robert Probst, your sales manager a try, at rprobst@commissionriver.com. He's a seasoned veteran and knows what it takes to be successful in this business. Reach out to him today!

URL Reminders:
Back Office: http://publisher.commissionriver.com
RiverOffers.com: http://www.riveroffers.com/?crid=162688
CommissionRiver.com: http://www.commissionriver.com/?crid=162688
ShopforT1.com: http://www.shopfort1.com/?cogid=lavergnelife
ShopforEthernet.com: http://www.shopforethernet.com/?cogid=lavergnelife
ShopforDSL.com: http://www.shopfordsl.com/?crid=162688

Free Internet Marketing Tip 229

For those who have not joined or are not active on www.ignitethebulb.com I encourage to do so. Here are a few good services I found that may also benefit your efforts to grow and promote your online business.

1. Free Traffic System Gives you unique power by providing an avenue to create quality one way links to your business or offer, as well as, distribute your content to multiple sites for FREE. http://www.leadsleap.com/go/23074

2.Leads Leap has more than a few great reasons to join: Quality traffic, Great blogs full of helpful information, the link cloaker and slide sense is amazing. Imagine if when someone clicked your python link but only what you wanted to be shown would be it's a reality! For Free! (I'm a happy pro member) http://www.leadsleap.com/go/22112

3. Talk Shoe is awesome. I haven't did much with it myself,yet, but the capabilities are turnkey and once again FREE! You can creat voice conferences and recordings and alot of other cool stuff. Talkshoe.com

4. Go Join us on twitter.com/turnkey so you can ge a direct link into Twellow it's like the yellow pages for twitter. super cool

5.Check out Bebo.com

6. If you know Anything about Clickbank or would like to learn go here
http://www.leadsleap.com/go/23154

7. Link Referral is great and it's giving me traffic I've been able to not only communicate with but build relationships with for FREE. http://www.leadsleap.com/go/22982

Take Care,
Derrick Strode- If you give all you've got what can be taken from you?
Turnkey Consulting LLC
We don't Reinvent The Wheels. We Just Give Em' Better Tires.

Free Internet Marketing Tip 228

If you're struggling to get your online business going, or just want help in getting stuff done, then get ready to scream "This is what I've been waiting for!"

Whether your challenge is trying to figure out how to choose a target market, what to sell them, how much to charge, or how to get people to even *see* your offer (not to mention all the technical headaches)...

My friend Sterling Valentine has created a new VIP Setup Service that will finally help you put all the pieces together.

He's put together everything you need to succeed online in one setup service - and I mean EVERYTHING... stuff even I didn't think of:

http://tinyurl.com/m2m9g4

Imagine having your entire online business set up and working in just a couple days from right now!

Where would you be then? What would you be able to do?

What would you be able to earn, and most importantly... what would you do with it?

Honestly... I wish this were around when I first started!

I *strongly* urge you to take a serious look at what Sterling and his team have taken four years to assemble for you. This could be your turning point:

http://tinyurl.com/m2m9g4

*** Your Bonuses ***

I'm throwing in all these bonuses too...just to give you that extra push to get your business going:

- Lifetime Elite Membership to Traffic Python ($274 value)
- 100,000 Ad Credits for Traffic Python ($177 value)
( www.trafficpython.com )

- Lifetime Membership to Private Label Marketing Videos ($297 value)
( www.privatelabelmarketingvideos.com )

- Lifetime Membership to My Automatic List ($177 value)
( www.myautomaticlist.com )

- Lifetime Elite Membership to Web Traffic Juggernaut ($274 value)
- 100,000 Ad Credits to Web Traffic Juggernaut ($177 value)
( www.webtrafficjuggernaut.com )

Just email your receipt to bonus@thinkbigpublications.com and we'll give you your bonuses!

Your Partner in Success,
Brett

P.S. because Sterling's VIP Setup Service is so labor-intensive and customized, he can only offer it to a limited number of clients at a time, so hurry!

Think Big Publications, LLC, P.O. Box 846, Fairfield, CT 06824, USA

Free Internet Marketing Tip 227

Hi,

We're writing to let you know about an upcoming update in your AdSense account designed to help you generate the maximum revenue from your ad units. You'll soon be able to allow multiple ad networks to show on your pages, which means that advertisers from external Google-certified networks will be able to compete with AdWords advertisers for your ad space.

If you're unfamiliar with what ad networks are, they're companies that partner with advertisers and publishers to buy and sell ads on sites they don't own themselves, similar to AdSense. Ads from these networks will compete with Google ads to show on publisher sites, and the ad generating the highest revenue for publishers will be displayed.

To ensure the quality of the ads appearing on your sites, we're certifying all participating ad networks for adherence to our standards for user privacy, ad quality, and speed. You'll also have control over which networks can show ads on your pages -- you can choose to opt out of receiving ads from specific networks, or all networks completely. This means you can continue to show ads from only AdWords advertisers if you'd like.

Finally, some ad networks use tools similar to Google's interest-based advertising to show more relevant ads to users on the sites they visit. These ad networks won't be permitted to collect data from your site for the purpose of subsequent interest-based advertising, but we'll allow those who comply with user privacy guidelines to show ads using these tools. You'll have the ability to opt out of showing ads based on user interests from these ad networks, and we've changed our requirements for third-party ad serving to reflect this. More information is available at http://adwords.google.com/support/bin/answer.py?answer=94230 .

These new capabilities will automatically be enabled for your account, and you'll see a new section in your Ad Review Center where you can allow or block specific ad networks. Please note that we'll gradually be adding new ad networks to AdSense accounts over the next few months, so you won't see any immediate impact on your ads or your earnings.

To learn more about this launch and managing the ad networks appearing on your pages, visit the AdSense Help Center at https://www.google.com/adsense/support/bin/topic.py?hl=en&topic=13522 and watch our video demo at http://www.youtube.com/watch?v=4HyJPOVLd3I .

Sincerely,

The Google AdSense Team
1600 Amphitheatre Parkway
Mountain View, CA 94043

Free Internet Marketing Tip 226

Purchase CA Internet Security Suite Plus 2009 (Protect up to 5 PCs for one low, discounted price), AND receive a FREE Upgrade to the 2010 version upon release!
It’s that time of year again when the kids are back in school and use of the home PC increases. The list of cyber threats is vast and growing. CA Internet Solutions keep your family safe and secure from online predators and cyber criminals. Tricks used by cybercriminals to harm you and your PC include:
  • Phony links to popular videos about current news and celebrity gossip that release malware when opened
  • Links to update your social networking profile that redirect to a counterfeit website to steal your login information
  • Bogus e-Greeting cards
  • Fake Instant Messages,
  • …and many more malicious tactics
Internet Security Suite Plus provides Comprehensive PC and Online Identity Theft Protection in ONE SOLUTION, including:
Up to $10,000 in Identity Theft Coverage and Virus Protection Coverage*

Purchase now and upon the release of our 2010 solution, you can convert your existing software to the new 2010 version for free. The enhancements to the solution include:
  • Improved Product Performance
  • New and Improved User Interface
  • Instant Messaging Filtering for Parental Controls
Sincerely,

The CA Internet Security Team

Free Internet Marketing Tip 225

Dear Jayde Member,

Firefox is the second most popular browser around, so for many of you it's the browser of choice. If you would like to see Firefox run a bit faster, then try SpeedyFox.

This add-on speeds up browsing history and allows for quicker operation with cookies. Firefox's startup is improved as well, by handling profile fragmentation that hinders it from loading quicker.

Keep on Promoting

Jayde Admin

Free Internet Marketing Tip 224

Get Root Access, Enhanced Security and Dedicated Resources for Whatever You Need to Host with Linux Virtual Private Servers – Now up to 50% Off!

Virtual Private Servers (VPS) include root access, making it easy to customize your solution for your applications. VPS solutions are perfect for Hosting Applications, Ecommerce Websites, Open-source and CMS Tools like WordPress, Drupal, Joomla, or Web-based Calendaring. They also provide a great testing environment for new products and applications. So you can confirm that your applications are functioning as expected before loading to a customer site or managed server.

Choosing a VPS solution from Verio is a smart choice. Verio is a wholly owned subsidiary of NTT Communications, the world’s 44th largest company. As a result, we own and manage our own global SAS70 certified data centers and IP network. This provides the highest level of service and uptime available so you can provide the best services to your customers using our solutions as a service or platform.

Get All the Great Benefits of a VPS at up to 50% Off!

  • Root Access – with isolation through our proven virtualization technology.
  • Dedicated Resources - like memory, cpu and bandwidth for optimum performance in a shared hardware solution.
  • A Worry-free, Managed Solution – Verio handles the OS and core services management, system and security monitoring and triple data backup so you can focus on your applications.
Take advantage of this special offer now by calling 1-888-224-9346 for additional Linux VPS information.


Free Internet Marketing Tip 223

Weblog or blog population is exploding around the world, resembling the growth of e-mail users in the 1990s.

Post your ads where people read them!

- What if you could place your ad on all these sites ? Right, that would mean you would have millions of sites linking to your ad - and my idea actually works.

I have developed a software that automatically places your ad on millions of blogs.

You will receive thousands of targeted hits to your website as Blog Blaster places your ad on blogs that match your ad's category. This method has never been released to the public before. Very few, if anyone, have implemented this.

-Blog Blaster (ugo_147hozaa@yahoo.com)

Free Internet Marketing Tip 222


Executives See Value And Danger In Social Media
by Mike Sachoff, WebProNews

Worry over reputation


Social media has become a common communication tool in the U.S., driven by the fact that Americans' time on social networking sites has increased by 73 percent in the past year, according to a new survey from Minneapolis-based Russell Herder and Ethos Business Law.

When it comes to using social media in a corporate setting, fifty-one percent of executives surveyed said they fear social media could reduce employee productivity, while 49 percent said that using social media could damage a company's reputation.

While executives are concerned about social media, they also see value in it, with 81 percent saying social media can improve customer relations and build their brands. Nearly 70 percent feel social networking can be valuable in recruitment (69%), as a customer service tool (64%) and used to improve employee morale (46%).

Perceived Value of Social Media

The most popular social networks being used include Facebook (80%), Twitter (66%), YouTube (55%), LinkedIn (49%) and blogs (43%).

"Particularly as Millennials compose a greater share of corporate ranks, social networks are likely to become more popular as communication channels with customers, colleagues and partners," said Carol Russell, CEO of Russell Herder.

The majority (74%) of executives said they visit social media sites at least weekly to read what customers are saying about their company, while 47 percent routinely monitor competitor's use of social networking. Over a third (36%) search social media sites to see what their employees are sharing and 25 percent use social networking to check the background of a potential employee.

"Social media is a far different animal than traditional technology, so a company's current policies on IT matters are usually not sufficient," said David Baer, President, Ethos.

"And remember, all companies are different, thus the rules for defining and implementing a social media policy are not universal. They must take into consideration the form, substance, philosophy and culture of the organization."

Free Internet Marketing Tip 221

Business Tools Newsletter August 27th 2009

Free Business Plans

Wonder what successful Small and Medium Businesses are doing to cut costs, cut risk and get credit in a difficult market? Check out these business tools, tips and insider info on best business practices to grow your business.

The Verizon Small Business Center

Featuring powerful online collaboration tools,
advanced Web-based software applications and interactive networking
Now open to serve your small business - Click Here.

US Stimulus Package Details
5 Tips on Where to Go to Gain Referrals
Starting and Managing a Small Business

Thursday, August 13, 2009

Free Internet Marketing Tip 220

IBP uses a method that works

A search engine optimization method that really works is to analyze the web pages that currently have a high ranking for your important keyword. Since these pages have a top 10 ranking, the pages must have all the best settings.

With IBP, analyzing the top ranked web pages is as easy as 1-2-3. IBP analyzes the web pages that currently have a top 10 ranking in the search engine of your choice and compares them with your page.

IBP tells you how the pages have achieved that ranking and how you must change your web pages and the links to your website to obtain a similar ranking. Improving your website has never been so easy. IBP helps you get more customers and more sales with increased search engine rankings.

How to optimize your website for Google

IBP's Top 10 Ranking report demystifies Google's ranking algorithm and tells you in easy-to-understand words how to optimize and prepare your website specifically for better results in Google.

Suppose you want to know how to get a top 10 ranking for the search term "outdoor equipment" in Google. IBP will tell you how to optimize your website for exactly that search term in Google.

IBP's advice is based on in-depth analysis of current, up-to-the-minute top 10 results in Google for that search term and it is specifically for that search term and specifically for Google..

IBP's high quality analysis results are always up-to-date, specific, and accurate. You won't get that level of search engine optimization accuracy with any other tool.

IBP also works with Yahoo's latest search engine ranking algorithm, with MSN Search and all other major search engines. IBP helps you get the rankings you deserve.

Is your search engine optimization company really good?

Did you hire a search engine placement or a search engine optimization company to get high rankings for your site? Use IBP to find out if they really optimized your site for high rankings on Google.

Of course, IBP also works with other search engines. Don't wait any longer and download the free IBP trial now.

Free Internet Marketing Tip 219

LinkedIn


Signing up is free and takes less than a minute.

https://www.linkedin.com

Free Internet Marketing Tip 218

Reminder: Offer Ends Soon

Convert Your Trial & Save $50

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Free Internet Marketing Tip 217

Welcome to FamilyChristian.com's Affiliate Program! We are excited that you have chosen FamilyChristian.com as a resource for your guests to shop the best in Christian products and we're happy to have you on board. If at any time you have any questions about the program or you need resources to help maximize your efforts online please click on the link below.
http://www.familychristian.com/affiliates

You can begin placing links on your site immediately using the Commission Junction site. Simply log onto to http://www.cj.com and click on "Get Links > By Relationship > My Advertisers" and you should see "Family Christian Stores" as a program you are participating in. From there, you can click on "View Links" or "View Products" to begin building links.

You are welcome to use anything located on FamilyChristian.com for your site including images, copy, track listings, etc. Interviews and original content may not be used without permission. Again, if you have any questions, do not hesitate to ask. Welcome to our Family!

____________________________________
Neil Cummings
Affiliate Coordinator
FamilyChristian.com
5300 Patterson Avenue SE
Grand Rapids, MI 49530
800-477-1475 ext 8618 (toll free)
616-554-8704 (fax)
affiliates@familychristian.com
http://www.FamilyChristian.com/affiliates

Begin building links today! Below is a list of current hot promotions!

CURRENT MONTHLY PROMOTION/LOGOS:

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Free Internet Marketing Tip 216

Facebook has begun rolling out a new version of its search feature, which it began testing with a select few last month. Of course, this would be real-time search, in the company's latest effort to move into Twitter territory. The announcement of Facebook's real-time search comes hot off the heels of their big announcement about the acquisition of FriendFeed, which comes with a pretty nifty real-time search engine of its own. But that's a different story.

How important to do you think real-time search is to the industry? For finding relevant info? Share your thoughts.

Interestingly enough, Google's got its own project in the works that looks to have some real-time search implications. The company has announced a search update called "Caffeine," which among other things is aimed at indexing content faster. "It's the first step in a process that will let us push the envelope on size, indexing speed, accuracy, comprehensiveness and other dimensions," says Google's Webmaster Central team. Perhaps Google can bring some added relevancy to real-time search.

Well, Google already indexes content fairly quickly, even more so in recent weeks, as a matter of fact. The faster it gets at doing so, the closer it will get to real-time search, a direction the company has acknowledged that it needs to pursue.

Google is still testing the Caffeine update, but it is allowing users a glimpse into it here. WebProNews has more on the update here. (Read Below)

With regards to Facebook's own search, the company's Akhil Wable says, "You now will be able to search the last 30 days of your News Feed for status updates, photos, links, videos and notes being shared by your friends and the Facebook Pages of which you're a fan. If people have chosen to make their content available to everyone, you also will be able to search for their status updates, links and notes, regardless of whether or not you are friends. Search results will continue to include people's profiles as well as relevant Facebook Pages, groups and applications."

Just search like normal, and then use the filters on the left side of the screen (on the results page) to adjust your results to view by people, pages, groups, apps, events, your own friends, etc.
I would speculate that at some point, this real-time search functionality would incorporate more of what FriendFeed brings to the table. Searching FriendFeed gives you access to real-time results from all kinds of social networks - whatever the service's users are sharing.

Facebook could bring masses of people into the mix on that front, and make it far more useful as an all-encompassing real time search engine. We don't know what they're going to do with that yet though. Facebook does say that FriendFeed will continue to operate independently, but it will no doubt become integrated into Facebook in some capacity.

As far as Facebook's new search feature, the company reminds users that if they don't want their stuff to show up in other people's search results, they can adjust thier privacy settings accordingly. They're still in the process of rolling the feature out, so you may not be able to use it just yet, but rest assured, it's on the way.

About the Author:
Chris Crum has been a part of the WebProNews team and the iEntry Network of B2B Publications since 2003.

Free Internet Marketing Tip 215

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Your Partner in Success,
Brett

Think Big Publications, LLC, P.O. Box 846, Fairfield, CT 06824, USA

Free Internet Marketing Tip 214

A college degree can have a direct affect on your professional life and now it has never been easier and more affordable to earn it online. You can now study while you work, on your own time, from the convenience of your own home.

TopInternetSchools is an educational resource to help jumpstart your career or begin a new profession altogether. In today's fast paced world more and more professional are earning their college degree online. Find the online university that will assist you in achieving the career that you desire.

Free Internet Marketing Tip 213

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Free Internet Marketing Tip 212

Site of the Day

The MuckRack.com shows the tweets of journalists who do the muckraking for major media outlets, making it easy to follow online, real time reporting. Scan tweets by news category, news source, etc. Good place to find breaking news.

Does your web site qualify as a SPN Site of the Day? Webmaster resource sites can apply via email: sotd@sitepronews.com

App of the Day

TwittX Unleashed 1.0.0.38 (11.2 MB) is a desktop client that runs in the system tray and simplifies Twitter by making confusing features easily accessible. Search and manage updates, direct messages, favorites, mentions, etc. Integrates Facebook so that you can sync Twitter Updates to your Facebook Account automatically. Also has a built-in profile editing area. Freeware for Windows 2000/ XP/ Vista.

If you have a Webmaster App that you would like listed on the SPN site, send us an email with details to: wapps@sitepronews.com

Free Internet Marketing Tip 211

How to Build a Profitable Twitter Profile
By Harold Hemmings (c) 2009

Twitter is one of the fastest growing marketplaces on the Internet. The reason why so many people like Twitter is because it is actually the perfect communication tool for people who don't understand and don't want to learn about Internet technology and the technological geek-speak that goes along with it.

A few years back, I asked someone for his dad's email address. The son replied telling me that you just email his name. The son was clueless that there was an actual email address behind the shortcut for his dad's name. He did not understand email, and he did not care that he did not understand it. He was able to use it in a manner that was easy for him, and that is all that really mattered.

What makes Twitter so popular to the masses is that one does not have to be tech-savvy to use the service. The new user simply needs to locate the profile of the person he or she wants to follow, and then the user simply clicks "Follow". From that day forward, anytime the person "Followed" posts (tweets) new information to his or her micro-blog, Followers will be notified about the message in the Twitter Timeline.


How to Build a
Profitable Twitter Profile
By Harold Hemmings (c) 2009
BuyTwitterFriends.com

Twitter is one of the fastest growing marketplaces on the Internet. The reason why so many people like Twitter is because it is actually the perfect communication tool for people who don't understand and don't want to learn about Internet technology and the technological geek-speak that goes along with it.

A few years back, I asked someone for his dad's email address. The son replied telling me that you just email his name. The son was clueless that there was an actual email address behind the shortcut for his dad's name. He did not understand email, and he did not care that he did not understand it. He was able to use it in a manner that was easy for him, and that is all that really mattered.

What makes Twitter so popular to the masses is that one does not have to be tech-savvy to use the service. The new user simply needs to locate the profile of the person he or she wants to follow, and then the user simply clicks "Follow". From that day forward, anytime the person "Followed" posts (tweets) new information to his or her micro-blog, Followers will be notified about the message in the Twitter Timeline.

Need to Advertise? We Can Help!

The only thing that is really difficult about Twitter is that new people seldom understand that they must "Follow" someone, before they start to receive messages from others. But once someone has chosen to follow a few people, they get the idea behind Twitter very quickly.

With its' system of 140 character micro-posts (referred to as "tweets"), users are able to communicate information to other users. Sometimes the tweeted info is a random comment, but often the tweets mean something to somebody.

For the average consumer, they can log into Twitter to update grandma about the lives of the grandchildren and to provide links to family pictures.

Although the service has been available since 2006, the Internet marketing community was really slow to catch on to the value of the Twitter community. Most Internet marketers hadn't heard of Twitter until 2008. Even then, online marketers were slow to see any real value in the platform. But in 2009, Twitter finally hit its stride in getting the word out about its service, in large part due to the Ashton Kutcher vs. CNN Twitter Follower Challenge.

Ashton Kutcher (@aplusk) challenged CNN (@cnnbrk) to a race to one million Twitter Followers. On April 17th, 2009, Ashton became the first Twitter user to reach one million followers. CNN passed the mark a few hours later, but Ashton won the race fair and square.

Understanding The Value Of The Twitter Community

In March of 2008, Twitter was estimated to have one million active users, according to Michael Arrington of TechCrunch. But amazingly, over the course of the following year, Twitter was able to expand its user base by 32-37 times, according to which news source you trust for your data.

On July 30th 2009, the Philadelphia Enquirer reported that Twitter had "increased its user base by 37-fold to more than 32 million users worldwide, 18-20 million of whom reside in the United States".
Now, the naysayers are fond of pointing out that Twitter's attrition rate is quite large, with 60% of new users disappearing after signing up for the service. But if the Philadelphia Enquirer's estimation is correct that "only 40 percent of first-timers become habitual visitors", then the remaining 12.8 million users still make a viable and vibrant Twitter community.

Each individual user inside the Twitter community is capable of building his or her own community of Followers.

As Ashton Kutcher has taught us, building a Follower list is fairly straight forward - when people are interested in you and what you have to say, they will follow you on Twitter to see what you have to say.

To date, nearly 3 million Twitter users have decided that they care enough about Kutcher's life to follow his personal tweets. Of course, I am sure it helps that he occasionally posts pictures of his wife, Demi Moore, in his tweets. Not only did Kutcher share a shot of his Demi's derriere, he also proved that rich people have ugly furniture too.

How Can One Benefit From A Large Twitter Following?

Some of Twitter's 12.8 million active users will benefit handsomely for building a larger Follower's list, while other people will not.

It is pointed out by @web2marketer, "It's not about how many Twitter followers you have...the only thing that matters is - are they listening?"

This is the key, of course.

Some people build huge lists of Followers, but don't say anything worthwhile or interesting. Some are only interested in building their Followers list for the sake of building Followers.

If no one wants to listen to what you have to say, it does not matter whether you have 1 Follower or 2.9 million Followers. If no one is "listening" to what you have to say, you will not make any money from your participation in Twitter.

On the other hand, if people are "listening" to what you have to say and "clicking" the links you tell them to click, then you have a good chance of earning real money as a result of your Twitter activities.

It has been said that the consumer needs to see or hear your name or your marketing message 7 times, before they will trust you enough to buy from you. Professionals in the direct marketíng industry suggest that 82% of all consumers (business people or otherwise) will buy your products or services on the second to the ninth exposure to your marketing message.

Twitter allows you to carry a continuous dialog with those most likely to buy what you are selling - through the Public Timeline of the people following you in Twitter. Once people have started to pay attention to what you tell them, and once they start absorbing your marketing message, then gaining your Followers trust is made easier. Once people are listening to you, you can earn their trust fairly quickly.

An idea presented by @contentmanager is that television has had 80+ years to perfect its advertising model. Television seems committed to the concept of 42 minutes of content to anchor 18 minutes of advertising. These numbers translate into 70% content to provide an anchor for its 30% advertising. In context, he says that the 70% content is designed to attract attention and win trust, and then the 30% advertising is designed to earn profíts and cover the costs of building content.

Understand That It Is A Numbers Game

As a successful Twitter marketer, your first goal is always to attract Followers (an audience). Your second goal is to win the trust of your Followers (your viewing audience). Only after you have earned the trust of your Followers should you endeavor to advertise to your Twitter Followers list (to earn revenue). If you have earned the trust of your Twitter Followers, revenue is certain to follow.

But, as with anything in business, it is a numbers game. A certain percentage of the number of people exposed to your Twitter profile will become Followers. A certain percentage of those people following you, will actually read what you have to say. A certain percentage of those people will click your links. And if that link leads to a page where you can earn revenue, only a certain percentage of people will buy your pitch.

For most people, the only certainty is that they need to grow their audience, and in the case of the Twitter community, they need to grow their list of Twitter Followers. In the numbers game, if you can build up your audience, you can boost your revenue. It is as simple as that.

If you drop by our website shown below, we will show you how we can help you build your Followers' list. But after that, it is up to you. It is up to you to gain the interest and trust of your Followers. Once you have done that, then the only thing that will matter is - are they listening?
About The Author
Harold Hemmings is the owner of a website dedicated to helping people grow their Twitter Followers List at an accelerated pace. Learn more about his inexpensive service at BuyTwitterFriends.com

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Free Internet Marketing Tip 210

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See, this video is about something that's changing the affiliate marketing game FOREVER (and YOU benefit!)

You'll want to watch this video and get on the priority
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Checking this out now will ensure that you'll be able
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Click here to do it now:
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And be on the lookout for another email from me soon with a lot more details.


Your Partner in Success,
Brett

P.S. Watch the video, optin to the priority list, and be sure to CONFIRM with the link you get via email to claim your bonus credits

P.P.S. The offer is only good TODAY...August 12th

Think Big Publications, LLC, P.O. Box 846, Fairfield, CT 06824, USA

Free Internet Marketing Tip 209

Streamline Funnel System has had it's launch and they have worked out all the bugs,and they are about to take off. This system is going to make ton's of money and that is a fact. Paul Birdsall has spent $92,000 designing this 3.0 system that makes it possible for you and me to stand back and watch it work,totally on AUTOPILOT.That means that there is nothing for you and I to do.

THIS has been found to be doing much better than it did during the beta tests ever showed. Get in line to make huge money NOW. This is not like anything you have ever seen before.

THANKS,
DENNIS

PS: I KNOW YOU WILL THANK ME LATER!

Free Internet Marketing Tip 208

Today's marketers are expected to do more with less. Fortunately, solutions exist that can accurately measure the likelihood of a given lead converting into a customer, lower the cost-per-sale, and maximize the effectiveness of online marketing campaigns.

In this white paper you'll learn:
  • How to know the likelihood each online sales lead will convert

  • How to focus contact center efforts on those leads most likely to convert

  • How to make better online sales lead sourcing decisions
Download this white paper and learn how online marketers can maximize the ROI of their new customer acquisition campaigns.

Free Internet Marketing Tip 207

Browsing the internet has become mostly about organization and efficiency. Keeping up with what sites you have open in your tabs is one of the key functions when staying organized. To make this a little easier, try TabRenamizer.

This freeware allows you to change the name of your tabs, so you can easily track what sites you're browsing.

Keep on Promoting

Jayde Admin

Free Internet Marketing Tip 206

Mike Filsaime's Affiliate Jump launches at 2pm today (Thursday), and it is going to revolutionize affiliate marketing...

The most important thing you need to know is this:


If you promote ANYTHING as an affiliate, Affiliate Jump will transform your results and explode your commissions, period.


I am so confident that you will take a quantum leap in your business that I'm throwing in all of these bonuses to sweeten the deal even more:

- Lifetime Elite Membership to Traffic Python ($274 value)
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- Lifetime Membership to Private Label Marketing Videos ($297 value)
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- Lifetime Membership to My Automatic List ($177 value)
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- Lifetime Elite Membership to Web Traffic Juggernaut ($274 value)
- 100,000 Ad Credits to Web Traffic Juggernaut ($177 value)
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- Lifetime Diamond Membership to Extreme PLR Makeover ($297 value)
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You're getting over $1,673 in bonuses that will build you a list on autopilot, give you tons of web traffic and advertising, provide you with a continuous flow of of unique PLR products to sell as your own, and private label marketing how-to videos that you can sell as your own for life!

Any ONE of those bonuses can generate 10 times your investment, and that's not even counting Affiliate Jump itself!

Click here at exactly 2pm Eastern to get it, then just email the receipt to bonus@thinkbigpublications.com and we'll give you your bonuses:

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(If you click it before 2pm you will see prelaunch page--that's okay but be sure to click this SAME LINK again to get back to site at 2pm in order to get my bonus...)


Your Partner in Success,
Brett

Think Big Publications, LLC, P.O. Box 846, Fairfield, CT 06824, USA

Free Internet Marketing Tip 205

At the Search Engine Strategies conference in San Jose, WebProNews attended the session on how SEO can help save the publishing industry, a quite interesting topic, considering the controversy the industry has been experiencing of late.
Do you think SEO can help publishers save their businesses? Share your thoughts here.

The session looked at challenges, tactics, and opportunities unique to online publishers. It covered solutions for technical obstacles, duplicate content and CMS issues, writing keyword rich headlines, training the editorial staff and updating the publishing culture from print to online. Essentially, the session was designed to educate participants on how to save jobs by leveraging SEO, driving traffic, and putting ad dollars back in publishers' pockets, as described by SES.

Liesel Kipp, VP Global Head of Product Management at Thomas Reuters shared four tips:

1. Show the value of SEO
2. Data is the key to your success
3. Set goals and show how you will beat them.
4. Evangelize, evangelize, evangelize.

Kipp says Reuters was able to increase its visitors by 500% in 5 years, and that you have to constantly talk about search and SEO. According to Kipp, relationship building is critical, and you should talk about your successes and failures.

Ulli Muenker BusinessWeek Search Marketing Manager Ulli Muenker offered some more tips on the subject:

1. Spread the SEO Excitement in Editorial.

- Get the high level buy in
- Find SEO champions in the editorial team
- Create peer relationships to overcome skepticism

How:

- Show projected traffic increase
- Show competitor's search traffic results
- Demonstrate the before and after effect of page increase

2. Conduct Regular Training

What:

- Run regular individual and small group training sessions
- Train the trainer for new hires
- Engage external SEO editorial consultant

How:

- Limit group training to 10-12
- Create a relaxed environment with cookies, lunch and learning
- Give them what they need to learn

3. Make Editorial Part of the Success

- Create SEO friendly article headlines. Online headlines are different than print headlines. Write straightforward headlines. No puns, sarcasm or jokes online. It just doesn't work! Just bring in keywords so that people understand the message.

- Write sub-headlines under the headline. Write keyword rich sub headlines. Include keywords, synonyms and derivatives.

- Use keyword-rich link text. Use keywords when linking to other internal pages. Check connecting landing page's keywords.

The Atlanta Journal-Constitution SEO Manager Allison Fabella offered these tips:

- Location, location, location. In your section's front load your title tags with Location such as "Cobb count News / ajc.com. The same goes for meta descriptions, url's, and headlines and sub-headlines. Also, use H1 and H2 tags.

- It is so critical that your CMS is setup to be able to implement these tips. This is key to your success. There are a lot of CMS's out there... make sure your SEO team approves. Once you purchase your CMS, make sure you stay involved. This may make you unpopular. Also, make sure your sitemaps are part of your requirements.

- Sitemaps are your newspaper's best friend. Site maps help get along structural road blocks built into bad site architecture. Use both web sitemaps and news sitemaps (Google News). Group your sitemap into different sections. In each sitemap include no more than 50,000 stories. Also, follow sitemap protocols. They make a less than perfect sitemap more perfect!

Brent Payne Tribune SEO Director Brent Payne talked about Twitter for media companies. He said there are 4 account types that publishers should set up. They are:

- RSS feed -- Do not follow people back from this account, follow your own accounts.

- Get your celebrities involved. Make it a job requirement to have a Twitter profile. Most of our broadcast personalities are required to make 4-5 social connections per day.

- Let employees Tweet. "I am an example of that. I have the second highest Twitter account of employees at the Tribune." Talk to them about legal issues and ground rules but encourage them to do that. Understand that mistakes happen from time to time. But do not officially endorse these twitter accounts as official voices of the company.

- Building a persona. Tribune created the colonelTribune, which is actually tweets from 4 or 5 of us. Create a character that your audience can connect with personally. Spend time to create a decent avatar. This is our best twitter account with 300,000 followers!

Payne says you then need to promote your Twitter profiles. One way to do this, that the Chicago Tribune did, is to recreate your masthead with the Twitter names of writers instead of the actual reporters. He also says to use the Twitter directories, and to use big ones like Twellow and Wefollow.

Engaging the locals, he says (Twellow's feature TwellowHood is a great way to find the btw - my words, not his ). He suggests having a Tweetup and inviting top journalists or TV personalities and top referrers and bloggers. He also recommends taking a lot of pictures for "longer promotional shelf-life". "Don't buy the alcohol," he warns though. Trouble could arise.

Finally, Marshall Simmonds of the New York Times and Define Search Strategies says to define "the almighty tag." He says they ask their editors to "enhance" titles for SEO. They want to see links off the domain in order to become a resource and an authority. He also said journalists didn't have linking in their head, and that it's ok to link out.

A couple more interesting items Simmonds shared include:

- "We pushed back our registration wall to 8 clicks and crawlers to 5 clicks. Google quit crawling the New York Times in 2005. Yahoo crawled our registration page 5 million times. They literally kept crawling it."

- "If you are not keeping in constant communication with your IT Department they are going to screw it up. It is a constant issue. There is also the problem with template roll-backs. We put a lot of check lists in front with the IT Department. This goes for marketing as well. The Ad Department is eventually going to try to sell an advertisement that is going to hurt search traffic as well."

That about does it for that session. Some very interesting tips on SEO education for publishers. Stay tuned to WebProNews for further coverage of the Search Engine Strategies conference.