REAL Internet Marketing Advice from REAL People

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Sunday, June 28, 2009

Free Internet Marketing Tip 92

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***The Associated Press plans soon to sic a scraper-bot on the Web to find swiped AP content. While no one would argue with taking on scraper sites, the vagueness of AP news editor Ted Bridis might be worth considering. In an interview with Ars Technica, Bridis talked of a new technology (that writer Matthew Lasar cleverly described as a "search-and-maybe-threaten bot") that is on the horizon for the AP. The technology will identify and flag webpages copying entire AP articles. Upon flagging, AP lawyers would review. A scraper-bot would be nice, a positive technology to evolve from this fiasco. What you do you think? Bridis insisted the news organization would not be going after bloggers or publications excerpting a paragraph of AP content and linking to the original. He admitted AP sometimes borrows excerpts from newspapers and crafts their own story around it. But Bridis stopped there and made no such concessions about usage of headlines and AP ledes. Arguing the so-called "hot news misappropriation" doctrine, this could affect search engines, aggregators, and sites like the Drudge Report who display headlines and the first line of an article. Also under the radar would be articles written based on AP content, especially commercial websites rewriting with hedges like "the AP has reported" or the "AP said." That's where the vagueness is troubling, and where the lines are fairly blurry. It's hard to tell if there is more emphasis on commercial or on an attribution method. It is also unclear what is meant by "rewriting." Does he define rewriting only as reporting the facts with only a word or two changed (i.e., plagiarism)? Or does Bridis also include rewriting as retelling a story in different words, or even summarizing facts? Should the AP be able to dictate which facts are fair to retell, which styles are acceptable to retell them, which sentences are acceptable to excerpt, and how attribution is to be made? Let us know. Depending on how these questions are answered, Bridis could be drawing a line between blogs and news sites, essentially saying nonprofit bloggers can quote and refer but commercial news sites cannot. He's also drawing a line between textual storytelling and verbal storytelling. Bridis seems to suggest any commercial, textual relay of information wouldn't be considered "fair" use, so long as they can, in a decentralized communication universe, prove the AP was the only outfit that knew certain facts. That argument is rather stunning considering the AP is a distributor of news first written elsewhere in the world at local publications. What's extra interesting is that though the AP has criticized fair use as a "misguided" legal theory, the organization itself is insisting on its own with a "hot news" doctrine, which is mostly semantic device to create a separate category for "facts," which are not copyrightable in the first place. Ninety years ago, the AP sued William Randolph Hearst's International News Service (INS) for swiping breaking news the AP had gathered and distributing the news on its own. Over a lengthy court battle reaching the Supreme Court, the "hot news" doctrine was born. Though the AP essentially lost the suit because the courts found that facts could not be copyrighted, hot news (a scoop) was designated as a special kind of property to which the outlet breaking the news had exclusive rights for a limited amount of time. Just how long these special kinds of facts are protected is unclear, especially in the Internet age, when hot news gets cold much faster. To succeed in its efforts, the AP will have significant legal hurdles in front of it. The organization will have to redefine fair use, get a court to uphold that some facts are protected and set some kind of timetable for that protection, explain how textually reporting facts to an Internet audience is different from reporting facts to any other audience by any other method, find a logical differentiation between bloggers and journalists, between Internet forums/social networks and water cooler conversations, convince courts previous precedents regarding aggregating, linking and snippeting should be overturned, all while avoiding federal charges of anticompetitive behavior. Those are some pretty tall hurdles, and likely a 90-year-old argument from a different world isn't going to be able to jump them. About the Author: Jason Lee Miller is a WebProNews editor and writer covering business and technology.

A Recipe For Keyword Research: One of the most important ingredients in keyword research is understanding the language your target market speaks. Unless the consumer has been in the same meetings and viewed the same PowerPoint presentation as you, they aren't likely going to be using that language to search. Competitors Linking To Their Own Site By: thersey We noticed that most of our competitors are linking their own pages to their website and it is showing up when we check who is linking to them in the google search box. Is this a beneficial tatic? These websites actually have a lot more pages of their own linking to them than from outside sources. If this something that we should be doing and if so how do we do it?

Dear Jayde Member, If you have a heavily content driven site, then you'll want to utilize a wide variety of social sites. As social networking grows, you should focus your attention to these sites. With Social Bookmarks Manager: (http://www.socialbookmarksmanager.com/) you'll be able to easily link to many social sites, and have your content posted there. Keep on Promoting! -Jayde Admin.

I hope you've had or are having a good day today? Still struggling to achieve success with GDI? Struggle no more! Our team are soaring and have now signed up over 400 Level 1 members in the past 4 months - you do the math as to how that equates to our income. Visit us now! http://tinyurl.com/ngcqdq Please find below, a list of several links that have helped me and the team to date in achieving great success with GDI and many other programs. Remember, that is the important part, this is a team that we are all part of and here to help each other reach our goals. We all need to do what we can to bring in new members to benefit us all. These programs are a mix of traffic exchanges, list builders, email blasters and advertising tools. The vast majority are free to join and run but most do have an upgrade to a paid member status. Personally, I am a member in all of them and in the majority as a free member. I've upgraded in a few of them but that is my choice and I'll leave you to decide what is best for you. Not only have they helped me achieve many sign ups for GDI but they have also brought me income by referring others even as a free member. I've included the program title and url but will leave you to check them out for yourself - it would take too long to explain what each is!! Sorry!

Traffic Swarm - http://snurl.com/jdl0m Traffic Dealer - http://snurl.com/jdlwd Hitpie - http://snurl.com/jdm0i Fair Trade Traffic - http://snurl.com/jdm3y Major League Hits - http://snurl.com/jdm8t Orangeleads - http://snurl.com/jdmdh Lead Gusher - http://snurl.com/jdmgv My Social URL - http://snurl.com/jdmk5 Viral co-op - http://snurl.com/jdmms Traffic Python - http://snipurl.comhxjjd MacroNet International - http://snurl.com/jdq29 MacroNet International - http://snurl.com/jdmxm The Bar - http://invite5.com/44604 HT MacroNet International - http://snurl.com/jdn0a Spin Success - http://snurl.com/i2h4z FreeWeb Traffic - http://snurl.comi/2ir0 Traffic Python - http://snipurl.com/hxjjd MacroNet International - http://snurl.com/jdr8f

Hopefully these 18 links will help you on the way to genuine success, they are in no particular order and the top of the list is certainly not necessarily the best! Just bare in mind one thing regarding advertising, where did you get my original ad from and what was it that enticed you to actually read that email or message? That may be as good a place to start as any - if it attracted you in why wouldn't it do the same with others? I really hope you find these of some assistance to you in growing our GDI team to a higher level. Speak to you soon, Graeme http://tinyurl.com/ngcqdq

As a registered Majon International Affiliate we emailed you a little while ago letting you know about the revamped Majon affiliate marketing interface. You can visit: http://members.majon.comto the see the new interface. Plus! We have a lot of great new things in store for our affiliates... stay tuned! Currently, when you login to your Majon Affiliate area you can get a real-time, updated view of your commissions and get many custom URLs to promote our various top selling services right now... plus a whole lot more! In addition to the updated interface, we also have many new, updated and attention getting banners that you can use to promote Majon's various marketing services. There are all size graphic banner ads to use. There are banners available for each one of our services and they have all new attractive designs that have proven highly effective to get clicked on! These new banner ads really stand out and have been converting extremely well. You can be earning extra earnings today! Putting one of these banners on the bottom of your main web page is a great way to earn some extra revenue and help others to get marketing services that will help their business. To see the banners and get the customized code to cut and paste onto your web site, just log into your affiliate account at: http://members.majon.com The Majon Affiliate program is an easy way to increase your income. No downlines, no hype -- just a nice solid commission on every sale of great internet marketing services that your website visitors truly need. Add the code and affiliate links to your web site today! Some Majon affiliates are getting checks for thousands of dollars each and every month... Isn't it time you took your turn to make that kind of extra money? Get now to: http://members.majon.com Happy Marketing, Tom --- Tom Harris Majon International - http://www.majon.net P.O. Box 880, Arroyo Grande, CA 93421 Phone: 805-528-2100

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