REAL Internet Marketing Advice from REAL People

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Saturday, November 14, 2009

Free Internet Marketing Tip 234

Dear Entrepreneur,If you've been in business very long, you've undoubtedly uttered the words, "There's got to be a better way!" And that's understandable. After all, you're spending 10, 12, even 16 hours a day just trying to close sales, help your customers, pay bills, manage employees, follow-up with your prospects, and put out the fires that continuously creep up. And the worst part is...you're doing nearly all of this on your own! Chances are good you're seeking a specific solution for the challenges in your business. Something to save you time and hopefully bring in some extra cash.But contrary to popular belief, the struggles of entrepreneurship can't be solved with just email marketing, just contact management, or just e-commerce. Sure, each of those systems will solve a frustration or two. But when it comes right down to it, all you're doing is fighting the symptoms of your problem. You need email marketing, so you purchase Constant Contact or Vertical Response. Then, you discover your website needs a shopping cart. So, you add 1shoppingcart or Volusion. Of course, you already have Quickbooks and Outlook. Each of these "solutions" promises to make your life easier and help you make more money. But in most cases, the "solutions" you duct tape together end up costing you in time, lost profits, and systems chaos.You're already working hard to manage your business and close a few sales. What you need is a solution that gets rid of the duct tape mess, truly saves you time, AND makes you a whole lot of money! Infusionsoft is the only small business solution that combines email marketing, contact management, and eCommerce into one proven system. Then, adding a healthy dose of automation, Infusionsoft helps you: Automatically capture traffic on your website and turn it into sales Follow up with every single lead without fail to ensure you don't waste your advertising dollars Automate your workflow so you and your employees can do a lot more in less time Track where every single lead and customer comes from and report on conversion rates and ROI (so you can make informed decisions about how much you spend on marketing and where) Send targeted marketing campaigns using email, direct mail, automated fax and voice broadcast. And so much more!

In other words, you can easily make more money AND have the freedom to work less, with a single solution that gets to the heart of your business. You see, rather than piece together you're business, your system is working as one, comprehensive unit. The individual features "talk to each other" on a regular basis to give you a clear view of everything that's going on, make managing your business easier, and build better, more profitable relationships with all your customers and prospects.

With the power of automation behind you, you'll soon be on your way to growing your business and doubling your sales...we GUARANTEE it! The number of web sites offering news & information using feeds is exploding! A feed is a regularly updated summary of web content, along with links to full versions of that content. When you subscribe to a given website's feed by using a feed reader, you'll receive a summary of new content from that website right on your screen or in a software feed reader. Many websites are using feeds to publish their latest information right to thousands of users within minutes. Soon everyone will be using them. This makes feeds the ideal place to advertise. More and more people are subscribing to feeds every day and there are millions who are already subscribed. Thus, your ad will reach a very broad range of potential customers with each use of Feed Blaster! Feed Blaster is the first & only submitter that can submit your ads to thousands of feeds within a few minutes! Post your ads where people read them! - What if you could place your ad into all these feeds ? Right, that would mean you would have millions of sites linking to your ad - and millions of users reading your message within minutes - and my idea actually works.

7 Social Media Tactics for Explosive Results in Your Business By Tinu AbayomiPaul (c) 2009 - Grab the SiteProNews RSS Feed Featured Video: Using Twitter Lists for MarketingFirst, let's define the term Explosive Results for our usage. A standard social media campaign helps spread the word about you and encourages other people to as well. An explosive social media campaign has inherent viral exposure, inspires community driven communication, helps make the web a better place, and even brings joy to people, however fleeting. When you share in social media, if your goal is just to get more people to see your links, you're on the right track, but at the same time, you're limiting your potential. You may think that getting explosive results from social media will take more time, energy and money, but this doesn't have to be the case.If you're a business owner, you know that working harder doesn't necessarily mean better results - what if you're working hard on the wrong thing? Sometimes the remedy is working smarter. Here are a few small changes you can make to your social media approach that can propel your social media results from lukewarm to smoking hot.

Explosive Social Media Tactic #1 - Hot Content The cornerstone to any social media campaign is the content. If you get this component wrong, it doesn't matter if all other elements are perfect. Study what's going hot in your targeted topic and find a unique angle to tailor your content into what people already like, without stealing their ideas.

Explosive Social Media Tactic #2 - Niched Network Nuances The more tightly focused your submissions to social media sites are, the more likely they are to go viral, whether they are links you share by other people or yours. Here's the logic. People follow other people with similar interests. They're on sites like Google, Yahoo, StumbleUpon, Delicious and Digg actively looking for new content. Put those two things together and you have a whirlwind of clicks happening. The only question is, will it be your link that gets clicked or passed over?

Having 5000 connections on Twitter or Facebook is useless if you are connected to people who don't want your broadcasts, and you're just as useless to them if you don't want theirs. If my interest is in improving my existing business and you're trying to get me to sell your network marketing products, it doesn't matter how many times you ask me. If I'm not interested, your continued broadcasts will be ignored, or worse yet, blocked completely. It's about the perfect balance of quality AND quantity.

And if I'm not paying attention to you, I can't and won't spread your message. If you are in network marketing, why not go after people who love the network marketing concept but can't seem to find the right company? That's a perfect match, and can dramatically cut down your search for the right partners and prospects.

Explosive Social Media Tactic #3 - Simplify Sharing It amazes me how many people miss this one. You've got great content. You've got a massive, niched network. Why feed them content that's hard to share? Does that report have to be in PDF format? If so, does it have to be behind an opt-ín wall if you're spreading it among people who have Already opted in? Anyone connected to your business through its Facebook page, or your Twitter stream is also part of your opt-ín list. Yes, it would be best if they were on your email newsletter list, but what faster way to get them there than to show them you don't need to hold them prisoner there?

If your whitepaper is of such high value that you don't want it to spread, well, that's something different. But if you're sharing it so other people will spread it, make it easy for others to share. Send your su.pr link so all they have to do is click the Thumbs-Up button. Put a few sharing links on your page. Make it easy for them to Retweet. The easier it is for them to share, the more likely they are to do it.

Explosive Social Media Tactic #4 - Consistency And now we come to the area I fail at the most. It's one of the things I know I need to do, but I haven't quite gotten the hang of how to brainstorm, create and distribute quality content consistently, and still give the best possible service and support to my customers and clients. I always err on serving people who have bought from me, figuring that next blog post can wait until tomorrow.

Then at some point, I noticed a decline in return traffic - people weren't coming back because they'd already heard everything I had to say. The solution? I got help for my content creation process. The ideas are still mine, but I was able to barter help for research, transcribing, and editing. I am also able to get audio and video polished much less expensively than I thought, though I don't always use this option due to time constraints.

The other thing that helped a lot was getting over my perfectionism complex. Release your content as soon as you can. I can't tell you how much money I've left on the table from my old fear of the typo and grammar police. Not to mention the fact that I felt like I was leaving my audience hanging.

You subscribe to something because you want to get regular updates. If your favorite daily news show started coming on once a week, you'd probably switch channels. If you're inconsistent without explanation, your audience numbers will drop and your network will fade.

Explosive Social Media Tactic #5 - Think Engagement Measuring your results by page view alone is a thing of the past. When the web was mostly text and images, it made some sense that how many pages a visitor viewed at your site was a true measure of engagement.

Nowadays this isn't the case. You want to look instead at how long people are at your site. The exception, of course, is when customers are coming to your site to buy, and the order processing system takes them off your page. But if people aren't leaving your site because they're ready to buy or subscribe, you truly must look at why they aren't paying more attention to your content, and what changes you can make to get them to stay.

This is critically important in understanding which content will go viral naturally. What posts are people staying on your site to comment on? When do they take a few extra seconds to retweet? Are they watching your videos all the way through?

Read the rest of Tinu's article at SiteProNews.com "7 Social Media Tactics for Explosive Results in Your Business"

Can you really get up to 27,000 visitors in a week from social media? I did and I can show you how to do the same without cheating the system, or spending 20 hours a week on social media sites. Find out how in this free video at http://www.freetraffictip.com/27kvisitors and see the proof for yourself, today.

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